Why Attend?

A Conference that Makes a Difference

While attending the CGA Strategic Conference you will binge on the business of grocery. You will spend three days immersing yourself in the emerging trends that are reshaping the industry and surround yourself with the colleagues and partners that support your success.

Each year, grocery industry professionals who attend the CGA Strategic Conference attest that it is an unrivalled investment in their goals to expand their customer base and grow their business. Attendees use the conference to peer into the food industry’s future with the aid of innovative speakers and insights gained in discussion with peers from throughout the state representing all sectors of the industry. The expertly tailored schedule allows you to move seamlessly between focused educational programs, productive client meetings and relaxed social events, building business relationships and friendships as you go.

At the end of three fast-paced days in Palm Springs, attendees tell us they return to their positions with new connections, new ideas to implement, and renewed enthusiasm for delivering the best products and services to customers.

We invite you to share their experience by joining us in Palm Springs this September.

Who Should Attend?

  • Executives in the grocery retail, wholesale and supplier industries
  • Buyers, purchasing, operations and marketing managers representing small, medium and large retailers – especially those with responsibilities for dry grocery, frozen, dairy, deli, bakery, salty snacks and candy, perishable, produce, alcohol and soft drinks, operations and marketing
  • Loss prevention, safety and risk management professionals
  • Suppliers doing business with the California grocery industry
  • Trade press

See which companies are attending.

Don’t Take Our Word for It

93% percent of 2016 conference attendees would recommend the CGA Strategic Conference to a colleague.

“Always one of the best conferences in circuit.”

“This was my first Conference and I was uncertain of how worthwhile it would be. I’m so very happy that I attended all three days. The speakers were excellent and the topics both timely and educational. Beyond that, I was able to talk to others who face similar challenges to mine. The opportunity to meet with other retailers and vendors was great. Finally, the CGA staff were friendly and helpful, they made me feel welcome. I’d recommended anyone in the grocery industry attend.”


Jule’s Market

“The CGA Strategic Conference has proved a valuable resource for brokering new relationships and deals. It has quickly become a must attend event for our team. With terrific networking opportunities and insightful speakers, we know we’ll be back next year.”



“The CGA Strategic Conference is “must” attend for all independent CA grocery retailers, as there is a great cross section of vendors from all aspects of the industry, as well as regional and national representation from the vendor community.”


Vallarta Supermarkets

“This is a great conference that’s focused on improving the business of both retailers and suppliers. The topics for the general sessions are timely, informative and on point. Also the individual business meetings are productive without being overly formal.”